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Travel Leads – Online Travel Lead Generation

Travel Leads Fields Collected:  First/Last Name, Phone 1, Phone 2, E-mail address Offer: Typically a free vacation or hotel stay Cost Per Lead: $2.94 15% Scrub (Bad Number Allowance): -$.44 Net Cost:...

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Obstacles and Issues that arise from Internet Based Lead Generation Programs

Setting Client Expectations What is an inbound and outbound lead and what should you expect of each? It’s important to note that if you are a company used to dealing with live inbound calls generated...

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What's in a Lead? Premium Vs. Source Leads

What’s in a Lead? Premium Vs. Source Leads How are leads created? Leads are created in any number of ways, including PPC (pay per click), organic search (SEO), radio, TV, affiliate network, print,...

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Cash Buys, Per Inquiry and Hybrid Advertising – What's the difference and why...

What is considered a cash buy, why would I want to do this with no guarantee and what kind of results can I expect? Cash buys or paid media is when you define a budget, target a specific demographic...

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Building A Direct Response Advertising Campaign

Recommended Advertising Strategies Inbound Call Campaigns Radio Paid radio media is the first recommended advertising channel because it will give the fastest result. Results will be modified and...

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Finally Defining the Difference Between Qualified Transfers and Warm Transfers.

We have hundreds of conversations a month with various clients and potential clients regarding lead generation services of all sorts and it has become apparent that we have a failure to communicate....

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Lead Generation – Understanding Direct Response Advertising

The lead generation industry has undergone some serious changes in the past year.  In order to better serve the end user we have come up with a list of common definitions, we feel are being...

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TV/Radio/Internet Auto Warranty Leads

Auto Warrany TV/Radio Leads Cost: $50 per unique call 24/7 Volume: 100 – 500 or more per day Contact us today to place your orders 1-800-947-1142. www.directresponsepros.com Auto Warranty Internet...

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Radio, TV, Print & Internet Direct Marketing Strategies & Expectations

 Radio, TV, Print, Direct Mail Direct Marketing Strategies & Expectations Inbound Call Campaigns Radio Paid radio media is the first recommended advertising channel because it will give the fastest...

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